For as big as the draft is, the TV audience pales in comparison to a real prime-time game.
The NFL has announced that the multi-network audience (on ABC, ESPN, NFL Network, ESPN Deportes, and digital) generated an average audience of 11.4 million viewers.
It’s an 11-percent bump over 2022.
The total unduplicated audience was 34.2 million, a two-percent increase over last year.
By way of comparison, prime-time and late-afternoon games on three-letter networks routinely attract well over 20 million viewers on average. The wild-card game played in January between Dallas and Tampa Bay on ABC, ESPN, and ESPN2 drew an average crowd of 31.2 million.